At ASICS America, I am responsible for creative aspects, art direction and graphic design for every project on which I work. My array of materials ranges from catalogs and magazine ads to expo booths and digital assets.
The ASICS catalogs and lookbooks are examples of the most in-depth projects I undertake. Twice a year, we publish these series, which are used to promote our products to retailers and editors nationwide. Working closely with a fellow designer, I conceptualize, design, cast models, direct photoshoots, package final files, then collaborate with a printer under extremely tight internal and external deadlines to produce high-quality products.
I aim to produce strong, energetic and impactful graphics to promote the quality and personality of the ASICS brand.
/STORY SO FAR
My name is Tony Jones and I am the guy behind Mr. Jones Design.
I am an experienced Graphic Designer with a background in the advertising and PR industries,
recently specializing in the performance sports market.
In my original hometown of London, England, I worked as a Creative Artworker for Mercieca, an award-winning advertising agency. In this role I undertook projects for high-profile clients like Coca-Cola, Procter & Gamble, GlaxoSmithKline, Kraft Foods and Heinz. I now live in Orange County, CA, where I work as a full-time
Graphic Designer for ASICS America.
In addition to my professional experience and a number of freelance clients, I have a Bachelors in
Art, Architecture and Design and expertise in Adobe Creative Suite.
I am always looking to expand my repertoire and develop my career so I would love to help you
with any kind of design work you need. Just contact me so we can get creative!
/WHAT TO DO NOW
If you have a project or idea that you'd like to discuss, just use the information below to get in touch
and I'd be more than happy to talk to you about the next steps.
We can discuss exactly what it is you are looking to achieve and then decide the best way to make it happen.
We'll talk about your business, your brand and pinpoint your target audience.
This is also the best time to discuss your budget and how to get the most out of it.
Communication is the most important factor in the process and I will stay in touch regularly to make sure
the project is moving in the right direction, as client satisfaction is of utmost importance to me.
/MISTER JONES DESIGN
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In association with Mercieca Ltd and ASICS America